What is Product Promotion: Definition, Importance and How to Promote?

Product Promotion

Product promotion is a key part of product marketing that boosts product sales by increasing awareness and explaining the benefits to the audience. It helps potential customers understand why a product is valuable and how it meets their needs.  Product promotion involves various strategies like advertising, sales promotions, personal selling, and public relations. It is …

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What is Communication: Communication Process, Definition, Graph & Example

communication

Communication is the process of delivering a message between two or more parties to create a shared understanding. It comes from the Latin word “communis,” which means to share. Communication can happen in many ways, such as speaking with someone, texting, or showing emotions like a smile or frown.  It is essential in everyday life …

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What is Planning: Definition, Characteristics, and Process

Planning

Planning is thinking about how to achieve a goal. It can be formal or informal. Informal planning involves discussions and decisions, while formal planning is organized and written. Planning is a key management function. It determines when, how, and who will work to achieve objectives. It is a time-consuming process and is the first step …

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What is an Organization: Definition, Characteristics, Types, and Examples

Organization

An organization is a group of people working together to achieve a shared goal. Its structure assigns tasks and responsibilities to its members, helping divide work and ensuring each person contributes to the organization’s objectives.  Organizations can be formal, like businesses and schools, or informal, like clubs or groups of friends. Sometimes, people create organizations …

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