Mohammad

Definition: A functional level strategy is a day-to-day plan for organizing routine operations or activities to support an organization’s business and corporate strategies. Functional level strategies are concerned with tactical decisions, such as human resources, production, operations, marketing, research, development, etc. Each functional department has its own function-level strategies. A functional level strategy ensures optimum …

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Definition: A business level strategy defines a business’s goals and policies to deliver value to customers and have a competitive advantage over competitors. It determines the direction of the business, establishes its brand, and defines how a business serves its customers.  These strategies help businesses satisfy their customers, avoid competition and achieve an edge over …

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