Mohammad

There are two types of products – consumer products and industrial products. Consumer products are bought by individuals for their own use, while industrial products are bought by businesses for their operations.  The difference between the two types of products is significant, and it impacts how they are marketed.  This post will discuss the differences …

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Ernest Dale, in his book “Theory and Practice of Management,” has said that: “The modern concept of managerial control envisages a system that not only provides a historical record of what has happened to the business as a whole but also pinpoints the reasons why it has happened and provides data that enable the chief …

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